This past summer, when I was in Hainan Island,
my son, Frank, came into my office with several drawings
he had made.
As he showed them to me I couldn’t help but notice a
number written on the back of each. But they weren’t
numbered in order, as in 1, 2, 3. Instead, they were
numbered 5, 12, 18, 22 and so on.
I smiled as I had an idea what he was trying to tell me –
but I asked anyway to make sure.
“Frank, what are these numbers on the back.”
“That’s how much each one costs,” he said. “I want to
sell this one for five and this one for twelve and this one
I said: “Okay, great.” Then I thought the conversation was
over and turned back to what I was doing.
A half hour later Frank returned. “Daddy, I want to know how
to sell stuff.”
“Sell stuff,” I said with a shocked smile.
“Yeah, I want to know how to sell my drawings. No one wants
to buy them.”
“Frank,” I said. “You’re just learning how to draw. Don’t concern
yourself with selling right now. Develop your drawing talents
He left the room once again.
An hour later when I was finished with my writing, I walked
through the living room and noticed Frank on the couch,
all alone. I instantly sensed his unhappiness and went
over to check on him.
“Frank, what’s going on.”
His eyes welled with tears.
“I can’t sell ANYTHING,” he said.
Oooooh, I thought. Better change gears here.
“Frank, if you want to learn how to sell, I can begin
teaching you right now.”
His eyes brightened and opened wide.
“And the first lesson I want you to learn is something
very, very important.”
“Okay, what is it,” he asked.
“There are 10,000 ways to make muney – but ALL of them
involve selling. So the first thing you need to know is this:
Selling is a good thing. It’s just that so many people are
really, really bad at it. They’re amateurs. They’ve never
been trained. They think selling is pushing. But it’s not.
Selling is helping people get what they want. It is not
pushing people to get what they don’t want.”
I spent an hour with Frank talking about the right approach
to selling and why, once he masters it, he can right a ticket
for anything he wants in life.
I then explained to him that there were a number of different
The first is selling belly-to-belly or face-to-face.
The second is over the phone.
The third is before a group a crowd.
The fourth is in print, via advertisements or direct mail.
The fifth is via radio or television.
The sixth is over the Internet, with a website, email and
other forms of advertising – including audio and video.
And the seventh and most important is selling yourself
on YOU. It’s your SELF-IMAGE. How you communicate
with yourself internally so that you effortlessly do the
things you want to do and “get the things” you want
out of life.
Since that day I’ve been gradually showing Frank more and
more of what I used to keep to myself around the house.
I’ve been teaching him the things I have taught so many
in my Internet marketing seminars and coaching.
Recently I told him, “It’s a funny thing, Frank. Most people
want to have more muney. They want to increase their
income. But they think selling is evil. They think it’s bad
and they’re afraid others will think they’re bad if they try
to sell something. They’re not sold on themselves.
If they were they’d have no trouble selling at all.”
What I’m starting to teach Frank about the Internet is
something I’d love to teach you as well. There are
10,000 ways to make a fortune on the Internet – and
all of them involve selling a product or service.
Last night I went through my files of all the people I’ve
been coaching. Almost all of them are already making
muney on the Internet. And those who aren’t haven’t
yet launched their website or their product or service.
Those who have are making a dent.
Some are making a couple grand a month. Others ten
grand. Some over one hundred grand. A few are
doing over a millyun. And a couple are pulling in
millyuns per month.
When I started to figure out this Internet I had a goal
to bring in four hundred bucks a day. That was in
1998. Once that goal became easy I raised it to eight
hundred. Then twelve hundred.
I’ll never forget the days in which my wife, Zhannie, and
I were driving around and she’d ask, “Do you think we’ll
ever make like ten thousand a month.”
I always said “yes.” I was sold on myself – even when I
had nothing to show on the outside.
Once we hit ten grand a month I remember Zhannie
asking if I though there would ever be a day when we
did ten grand a day.
I nodded and said “yes.”
I was sold on myself. I was letting my Self-Image expand.
Naturally, we hit that number as well.
I need tell you no more. Other than this: Your income rises
in proportion to how much you are sold on YOU. If you
want to rise up – then begin to sell yourself on yourself.
And if you’d like me to help you make “the change” – to help
you transfer the success mechanism you have within to another
area of your life – then I wholeheartedly encourage you to grab
one of the remaining seats at my October seminar.
Go to http://www.knockoutmarketing.com and enroll NOW.
Quick note: I have gone overboard on this one – offering several
HUGE incentives. I cannot keep the amount for this event at
the current fee much longer. It may be going up in a day or
two. So I urge you to “make the decision” NOW.
P.S. Frank will be at my seminar, too. I’ll be pulling him out of
school to learn what most people wish they learned in school.
Maybe he’ll have one of his drawings there for sale.