Years ago I trained a 53-year old real estate salesman named
John. He was one of my best clients because he followed directions.
He did everything I recommended and because of this, he got
Prior to training with me, John was emotionally beaten from the
stress of his job. People called him at all hours of the day. He
couldn’t even go to a movie in peace as he felt he MUST have
his cell phone and pager with him – just in case someone called.
Not being able to take time for himself caused him to feel stressed,
and when he felt stressed – he did what many people do. He shoved
more food into his mouth, usually in the form of donuts and pastries.
This created the “blimp city” look for him – right in his stomach. He
weighed 235 pounds and most of it, as he would say, was pure “lard.”
When he first began learning from me he said, “Just tell me
what to do and I’ll do it.”
So I mapped out his program, began training him – gave him
the Furey Fat Loss Program to follow – and turned him loose.
He was the model client. He did everything I told him to do. He
showed up for every workout. He took action and quickly got
results. Within three months he had dropped 36 pounds – and
after six months he was down to his ideal weight of 175 pounds.
I was so proud of John – but John was not so proud of himself. He told
me that although he looked better, he didn’t FEEL any better. He said
this in spite of being able to go on bike rides of 100 miles or more,
when he couldn’t do a mile when he started with me.
When John said he didn’t FEEL any better, I was stunned. How could
he NOT feel better? Twould be impossible, I thought.
I pointed out to John all the positives he had accomplished. In response
he told me about all the things he couldn’t do yet. Although he went from
a waistline of 43″ to 32″ – he told me he was still too fat. One day, right
during the middle of a workout, he quit. He said he was tired of the training
and didn’t want to do it anymore.
I called him periodically to check on him. He wouldn’t take my call.
A year later I saw him going to a movie. He was bigger than ever, well beyond
the 235 pounds he weighed BEFORE I trained him.
I called out to him. He stopped in his tracks, looked to see who it was. Upon
seeing me he looked at his shoes, then looked back at me and said, “I’m
sorry to have let you down.”
I asked John if he’d join me for a cup of coffee. He agreed.
“It is not you who failed,’ I said to John, when we sat in the coffee shop.
“Well who is it, then?” John asked.
“It’s me,” I said.
“YOU? How did you fail?”
“I failed to teach you the most important element of lifelong health and fitness;
of life-long weight loss.”
“But you helped me lose wieght,” said John.
“I did,” I replied. “But there’s a reason you didn’t keep it off. You didn’t keep it
off because I didn’t tell you that you need to change your self-image, the person
you are inside. I only taught you how to exercise and how to eat.”
“Isn’t that enough?” said John. “Isn’t hard work the key to success?”
“No, it’s not,” I said. “You worked hard, you got results. But you didn’t continue
on the path you were on. You even told me you didn’t FEEL any different even
though you lost a lot of weight and had mega-endurance and strength compared
to when you started with me. You ignored everything positive you did and focused
on negatives. And some of the negative were nothing more than your imagination
“I can be my own worst enemy sometimes,” said John.
“You can also be your own best friend,” I said.
“How?” said John.
“By focusing on the good you’ve done. By recalling your successes. And by changing
who you think you are in your mind’s eye.”
John agreed to come back to the gym for training. This time, however, instead of
only teaching him exercises, I taught him how to change his self-image. I told him
to follow my directions on this, just as he had followed my directions on how to
exercise and how to eat.
He did – and he lost the weight once again. Ths time, he lost it for good. He changed
how he saw himself within – and this not only lead to the same physical results – but
to a good FEELING about himself once the weight was off. This in turn led to him
keeping the weight off, permanently.
What I have described above is true. It is not hype. It is a proven fact. You can read
more about it in the 30 million copy best-seller, Psycho-Cybernetics, by Dr. Maxwell
Maltz – or at my other website, http://www.psycho-cybernetics.com
The truth is we never rise above our self-image; at least not for long. And if we ever
do, our mind cannot handle the success and we quickly revert to the way we were
We live in a nation of yo-yo dieters. Of people who lose-gain, lose-gain, and end up
worse than ever before.
There is a way to end this destructive cycle. And I’m making it the primary focus
of my work from now on.
I’ve spent years teaching people how to exercise and how to eat better. And I’ve
published information on the importance of changing your self-image – but nothing
compared to what I have planned.
This is why, at my “Secret of Secrets” Fitness Seminar – being held in February – and
heading for a sell-out, I’m going to teach you how to place success images in the theatre
of your mind so that you achieve a lifetime of success with your weight, your body and
There is NOTHING more important to your success than what I am going to cover
at this seminar. You can learn exercises and diets until the cows come home – and
they do – but without making changes to your self-image, nothing will happen except
a perpetuation of the yo-yo syndrome.
Come fly with me – above and beyond the limitations you have placed upon yourself.
Come to my seminar this February. Time is running out. So is space. Enroll NOW and
change your life for the better … FOREVER.
Go to http://www.mattfurey.com/007_fitness_bootcamp.html and turn yourself into
the confident, confident, successful person you were designed to be.